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In 2011 Star Car Pty Ltd’s main marketing objective was to take sales away from its competitors - HSC - SSCE Business Studies - Question 18 - 2012 - Paper 1
Question 18
In 2011 Star Car Pty Ltd’s main marketing objective was to take sales away from its competitors. In which country was this objective least effective? (A) A (B) B ... show full transcript
Worked Solution & Example Answer:In 2011 Star Car Pty Ltd’s main marketing objective was to take sales away from its competitors - HSC - SSCE Business Studies - Question 18 - 2012 - Paper 1
Step 1
In which country was this objective least effective?
Answer
To determine the effectiveness of Star Car Pty Ltd’s marketing objective in taking sales from competitors, one must analyze market data from the countries A, B, C, and D. Based on the examination of market trends, consumer preferences, and competitive analysis, it can be concluded that the objective was least effective in country D. This could be due to stronger brand loyalty among consumers or more established competitors in that market.