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Ana purchased a new brand of football boots on the recommendation of her team-mates - HSC - SSCE Business Studies - Question 7 - 2006 - Paper 1

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Ana purchased a new brand of football boots on the recommendation of her team-mates. Which factor influenced Ana’s choice? (A) Competitiveness (B) Economic (C) Psyc... show full transcript

Worked Solution & Example Answer:Ana purchased a new brand of football boots on the recommendation of her team-mates - HSC - SSCE Business Studies - Question 7 - 2006 - Paper 1

Step 1

Which factor influenced Ana’s choice?

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Answer

The choice made by Ana can be attributed to sociocultural factors, particularly the influence of her team-mates. The recommendation suggests a collective norm or trend within her social group, indicating that her decision was likely affected by their opinions and experiences regarding the football boots.

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