Which term refers to a sales technique disguised as market research?
A - HSC - SSCE Business Studies - Question 7 - 2019 - Paper 1
Question 7
Which term refers to a sales technique disguised as market research?
A. Sugging
B. Telemarketing
C. Implied conditions
D. Engaging in fair competition
Worked Solution & Example Answer:Which term refers to a sales technique disguised as market research?
A - HSC - SSCE Business Studies - Question 7 - 2019 - Paper 1
Step 1
Identify the term
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Answer
The term that refers to a sales technique disguised as market research is known as 'Sugging.' Sugging is the practice where the true purpose of a call or interaction is hidden, typically masking a sales intent under the guise of gathering market research.
