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Question 29 — Sport and Physical Activity in Australian Society (20 marks) (a) (i) Describe the impact of government funding on Australian sporting identity - HSC - SSCE Personal Development and Physical Education - Question 29 - 2019 - Paper 1
Question 29
Question 29 — Sport and Physical Activity in Australian Society (20 marks) (a) (i) Describe the impact of government funding on Australian sporting identity. (ii) ... show full transcript
Worked Solution & Example Answer:Question 29 — Sport and Physical Activity in Australian Society (20 marks) (a) (i) Describe the impact of government funding on Australian sporting identity - HSC - SSCE Personal Development and Physical Education - Question 29 - 2019 - Paper 1
Step 1
Describe the impact of government funding on Australian sporting identity.
Answer
Government funding plays a vital role in shaping the Australian sporting identity by providing essential financial resources that enhance the development of sports at all levels. The Commonwealth government allocates significant funds through bodies such as the Australian Sports Commission and the Australian Institute of Sport (AIS). These funds are primarily directed towards improving training facilities, sports equipment, coaching programs, and athlete welfare services.
This support enables athletes to compete in prestigious events like the Commonwealth Games and the Olympics, which in turn fosters national pride and encourages broader community engagement with sports. Enhanced funding helps to create a positive feedback loop, where successful athletes inspire the next generation, thereby solidifying a strong national sporting identity.
Step 2
Explain how politics has influenced the participation of Australian athletes in sport.
Answer
Politics significantly influences the participation of Australian athletes, particularly in the context of international events. A historical example is the boycott of the 1980 Moscow Olympics due to political tensions concerning the Soviet Union's actions. As a result, many Australian athletes were unable to compete, impacting their careers and the nation's representation.
Moreover, political decisions regarding athlete funding and support can either foster or hinder participation. Politicians' recognition of athlete achievements affects the allocation of resources and sponsorship, thereby shaping the competitive landscape for athletes.
Step 3
Analyse the contribution of advertising and sponsorship to the development of sport as a commodity in Australia.
Answer
Advertising and sponsorship are crucial in transforming sports into a commodity in Australia. They provide financial support that allows athletes and teams to cover training costs, facilities, and event expenditures. Sports with high visibility, such as AFL and NRL, attract substantial sponsorship deals, which enhance their marketability.
This financial backing not only elevates the profile of individual athletes and teams but also generates revenue through merchandise and media rights. As a result, successful sponsorship campaigns increase the reach and influence of sports, establishing them as significant economic players within the entertainment industry.