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Lenny is one of a team of people interviewing shoppers in a town centre - AQA - A-Level Maths Pure - Question 11 - 2019 - Paper 3
Question 11
Lenny is one of a team of people interviewing shoppers in a town centre. He is asked to survey 50 women between the ages of 18 and 29. Identify the name of this ty... show full transcript
Worked Solution & Example Answer:Lenny is one of a team of people interviewing shoppers in a town centre - AQA - A-Level Maths Pure - Question 11 - 2019 - Paper 3
Step 1
Identify the name of this type of sampling.
Answer
The scenario describes a sampling method where Lenny needs to survey a predetermined number of individuals (50 women) from a specific subgroup (ages 18 to 29). This is known as quota sampling. In quota sampling, researchers ensure that certain characteristics are represented in the sample, fulfilling specific quotas as defined in the survey requirements.