Assess how far culture can influence prejudice. - AQA - A-Level Psychology - Question 3 - 2022 - Paper 1

Individualistic cultures prioritize personal autonomy and self-reliance, often leading to prejudice based on individual accomplishments. Conversely, collectivist cultures emphasize group harmony and identity, which can promote bias against those who diverge from group norms. This fundamental difference can significantly influence the presence and type of prejudice experienced within each culture.

Multiculturalism advocates for the acceptance of diversity within a society. In environments where multiculturalism is embraced, prejudice may be diminished as individuals learn to appreciate various cultural backgrounds. However, resistance to multiculturalism can foster negative perceptions and biases against differing cultural groups.

Intergroup prejudice stems from beliefs and attitudes about other cultural or social groups. This prejudice can manifest as hostility and discrimination, depending on how a dominant culture perceives and interacts with minority cultures. Factors such as historical context and social norms play a crucial role in shaping these intergroup relations.