Explain one reason why businesses that sell VisionSpring's glasses may prefer to stay small. - Edexcel - A-Level Business - Question 1 - 2019 - Paper 2

One reason businesses selling VisionSpring glasses may prefer to remain small is due to flexibility in responding to customer needs. Smaller businesses can quickly adapt their offerings based on direct feedback from the communities they serve.

Additionally, shops selling glasses are typically located in rural areas. This localized presence allows owners to better understand their customers’ requirements and preferences, leading to tailored services.

Furthermore, with a smaller scale, these businesses face a reduced risk of failure compared to larger enterprises. In instances of economic fluctuations, small businesses can make swift adjustments to their operations without the burden of significant overhead costs.