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YouGov found that newspaper readership was a strong predictor of voting patterns - Edexcel - A-Level Politics - Question 1 - 2020 - Paper 1
Question 1
YouGov found that newspaper readership was a strong predictor of voting patterns. 73% of Guardian readers voted Labour, while 79% of Telegraph readers voted Conserva... show full transcript
Worked Solution & Example Answer:YouGov found that newspaper readership was a strong predictor of voting patterns - Edexcel - A-Level Politics - Question 1 - 2020 - Paper 1
Step 1
compare and contrast different opinions in the source
Answer
The source suggests that age and media consumption are increasingly influential in determining voting behaviour. For instance, it notes how 73% of Guardian readers leaned towards Labour while a significant proportion of Telegraph readers opted for Conservative. The source implies that age plays a role, with younger people possibly tending to vote Labour and older citizens leaning towards Conservative. This contrast highlights that while traditional factors like class persist, there's a shift towards age-based voting patterns.
Step 2
include contextual knowledge where relevant
Answer
In modern electoral politics, the influence of social media has grown, especially among younger demographics. Platforms like Twitter and Instagram can sway opinions in ways that traditional media cannot, thus contributing to the changing landscape of voting behaviour. Additionally, historical trends show that class has often dictated political allegiance, but contemporary discussions hint at a diminishing role for class as younger voters increasingly prioritize issues over historical allegiances.
Step 3
evaluate only the information presented in the source
Answer
The data presented in Source 1 indicates a transformation in voting patterns, emphasizing a correlation between age and media usage. The statistical evidence illustrates that as people's age increases, their likelihood of voting Conservative does as well, which signifies that younger voters may be influenced more by media than by their socio-economic background. However, it is crucial to acknowledge that while age and media play significant roles, class and regional influences remain integral to understanding voting behaviour.