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Which element of the marketing mix involves selecting a channel of distribution? A Place B Price C Product D Promotion Identify the business sector that provides services to customers - AQA - GCSE Business - Question 1 - 2020 - Paper 1
Question 1
Which element of the marketing mix involves selecting a channel of distribution? A Place B Price C Product D Promotion Identify the business sector that provides se... show full transcript
Worked Solution & Example Answer:Which element of the marketing mix involves selecting a channel of distribution? A Place B Price C Product D Promotion Identify the business sector that provides services to customers - AQA - GCSE Business - Question 1 - 2020 - Paper 1
Step 1
Which element of the marketing mix involves selecting a channel of distribution?
Answer
The element of the marketing mix that involves selecting a channel of distribution is A Place. This refers to how a product or service gets to the customer, including the channels and locations utilized for distribution.
Step 2
Step 3
Explain one way that shareholders can have an impact on a business.
Answer
Shareholders can have an impact on a business through their votes during annual general meetings. For example, they can influence decisions about management practices or financial strategies by voting on important resolutions. This engagement can affect the direction of the company and its overall governance.