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6 (a) What is meant by the term target audience? (b) Outline one benefit to local communities of this coaching scheme - Edexcel - GCSE Business - Question 6 - 2016 - Paper 1
Question 6
6 (a) What is meant by the term target audience? (b) Outline one benefit to local communities of this coaching scheme. (c) Explain one reason why coaches use a f... show full transcript
Worked Solution & Example Answer:6 (a) What is meant by the term target audience? (b) Outline one benefit to local communities of this coaching scheme - Edexcel - GCSE Business - Question 6 - 2016 - Paper 1
Step 1
What is meant by the term target audience?
Answer
The term target audience refers to a specific group of people that a communication, product, or service is aimed at. This group is characterized by shared traits such as age, interests, demographics, or goals. In the context of the coaching scheme, the target audience are individuals interested in obtaining coaching qualifications to work with youth football teams.
Step 2
Outline one benefit to local communities of this coaching scheme.
Answer
One benefit to local communities of this coaching scheme is that it enhances local sports participation. By training coaches to lead youth football teams, the community sees increased youth engagement in physical activities, which promotes not only health and fitness but also social cohesion among young people, fostering teamwork and community spirit.
Step 3
Explain one reason why coaches use a flipchart during coaching sessions.
Answer
Coaches use a flipchart during coaching sessions to provide visual aids for better understanding. A flipchart allows coaches to present information in a clear and organized manner, which can enhance the learning experience by catering to various learning styles. For example, visual learners benefit from seeing diagrams or illustrated strategies, making the coaching more effective.