Case Study → Salford Quays

Context	● Name change from Salford Docklands to Salford Quays as previous name was seen as "too industrial" ● Salford Quays is an area of Salford, Greater Manchester, England, near the end of the Manchester Ship Canal
Housing	● Pendleton ○ Received investment to modernise 1250 houses and build 1600 new homes & green spaces ■ Green spaces especially provides more places for people to meet = stronger community spirit
Transport & Facilities	● Transport ○ MetroLink Tram ○ Pedestrianised waterfront area (promotes exercise) ● Facilities ○ MGM cinema ○ Copthorne hotel ○ Blue flag standard of water purity achieved allowing water sports to take place in the area

| Employment | ● Employment opportunities in the area are mainly service based
● New employment opportunities now attracting younger population (median age =
35)
● Unemployment has nearly halves between 96 and 06
● 153 businesses set-up
○ 13, 000+ employed as a result

Salford Quays' regeneration is mainly focused on getting more investors, but jobs not
necessarily suited to those without jobs already due to lack of skills etc | | Other
Investments | ● Heritage centre
○ A form of cultural regeneration
○ Helps to educate schools & the public
● Mediacity UK
○ BBC relocated here
○ Helped to rebrand the area as a MediaHub (first in the country). Provided an air of prestige
|

| Negative Impacts
of Regeneration | 1) Apartments in some developments sell at prices approx £1 mil (beyond local means)
2) Dock office development • only 50% of apartments sold to locals
3) 2012 • Only 24 of new 680 jobs from BBC given to locals
4) 2013 • Iconic quayside cranes (showing Salford's history as an industrial port) is
destroyed
|

•                                                    The Quays, Greater Manchester Salford *