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Question A
Paul O’Brien is the Sales Manager with Water Solutions Ltd, a business which has recently developed a new water conservation product. Paul is due to make a presentat... show full transcript
Step 1
Answer
To illustrate the projected sales data effectively, I recommend using a bar chart. The x-axis will represent the months (July to December), while the y-axis will show the sales figures in euros (€). Each month's sales can be represented by a vertical bar, with the heights corresponding to the sales figures:
This visual representation will allow the board of directors to quickly grasp the sales trends over the six-month period.
Step 2
Answer
To effectively communicate his message to the board of directors, Paul should consider the following principles:
Paul must understand the background of the board members, including their education levels and objectives. This will help tailor the information to meet their expectations and knowledge.
It is crucial for Paul to ensure that all the financial information presented is accurate. Having a thorough understanding of the topic will prevent misinformation and build trust.
The language used should be clear and accessible. Avoiding overly technical terms can prevent confusion and ensure all members understand the information presented. Using appropriate language will help convey his message effectively.
Utilizing visual aids, such as bar charts or line graphs, can enhance understanding. A picture is worth a thousand words; therefore, clear visuals will facilitate quicker comprehension of the sales data.
The chosen medium for the presentation should align with the sensitivity of the information. For new products, face-to-face presentations may foster a more engaging environment.
Allowing time for questions and feedback after the presentation will help address any concerns and reinforce his message.
Keep the presentation within an appropriate timeframe to maintain the audience's attention and ensure all points are covered effectively.
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