Illustrate what it means to be an entrepreneur with reference to Atlantic Surf - Leaving Cert Business - Question A - 2014
Question A
Illustrate what it means to be an entrepreneur with reference to Atlantic Surf.
Shay Doherty, a native of Summerstown, is the owner of Atlantic Surf, a surfing scho... show full transcript
Worked Solution & Example Answer:Illustrate what it means to be an entrepreneur with reference to Atlantic Surf - Leaving Cert Business - Question A - 2014
Step 1
Innovative/Creative
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Answer
Entrepreneurs are always looking for new ideas and ways to improve their business. Shay's return to Ireland was inspired by an article he read in the 'National Geographic' describing the quality of the giant waves surfers were experiencing. This innovation allowed him to focus on the emerging surfing market on the west coast of Ireland.
Step 2
Risk Taker
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Answer
Being an entrepreneur involves taking personal and financial risks. Shay took significant risks by returning to Ireland to establish his business, particularly after previously failing in business. His willingness to invest saved funds on a new venture signifies a realistic approach to risk-taking.
Step 3
Initiative/Exploiting opportunity
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Answer
Shay demonstrated initiative by leveraging his surf experience to take advantage of the growing reputation of Ireland's surfing potential. He returned from Australia to set up Atlantic Surf, recognizing an opportunity in the rising interest in surfing.
Step 4
Resilient/Confident
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Answer
Entrepreneurs need to be resilient and confident despite setbacks. Shay's persistence after having failed in previous business attempts shows his self-belief and conviction in Atlantic Surf, viewing challenges as opportunities rather than obstacles.
Step 5
Future focused
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Shay recognized the importance of a solid business plan. He prepared a comprehensive plan and applied for a start-up grant, demonstrating his forward-thinking approach and commitment to the success of Atlantic Surf.
Step 6
Reality Perceptive
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Answer
Shay had a clear vision of what Atlantic Surf should be, evidenced by his immediate actions in securing a suitable property and forming strategic partnerships. His ability to see things as they are helped him to establish a well-positioned surfing school.
Step 7
Networking/Persuasive abilities
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Answer
Shay understood the importance of networking in business. By reaching out to the Irish Surfing Association for advice and support, he built crucial connections that facilitated his entry into the surfing industry and enabled the establishment of his business.
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