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Question C
Evaluate the effectiveness of the systems of management control in operation at Atlantic Surf. (30 marks) Stock Control is concerned with keeping optimum stock leve... show full transcript
Step 1
Answer
Stock Control is crucial for Atlantic Surf as it helps maintain the right level of inventory. Having too much stock can incur storage costs and potential waste, while too little stock can lead to lost sales. By effectively managing stock levels, Atlantic Surf can improve profitability and reduce overhead costs. Optimal stock control ensures that products are available when needed, satisfying consumer demand without leading to excess inventory.
Step 2
Answer
Quality Control at Atlantic Surf ensures that all products meet certain standards before reaching the customer. Implementing a quality management system could lead to recognition through awards such as ISO 9000, enhancing consumer trust and loyalty. This not only helps in capturing repeat business but also allows Atlantic Surf to charge premium prices for high-quality goods.
Step 3
Answer
Effective Credit Control is essential for cash flow management at Atlantic Surf. By adopting a cash sales policy, Shay Doherty minimizes the risk associated with bad debts. This strategy ensures that the business maintains liquidity and reduces administrative costs associated with credit management.
Step 4
Answer
Financial Control involves continuous monitoring of business profitability and liquidity. Implementing cash flow analyses and budgets allows Atlantic Surf to identify potential financial issues early. Additionally, promoting special offers, such as discounts for upfront payments, helps improve cash flow, ensuring the business can meet its operational expenses promptly.
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