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"How you communicate is as important as what you communicate." (A) Illustrate the factors that a business needs to consider when communicating with its various stak... show full transcript
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When communicating with stakeholders, a business must consider several factors:
The business must use language that is clear and appropriate for the audience. If technical language or jargon is used inappropriately, the message may be misinterpreted. Short, straightforward sentences are often more effective for general communication, such as email updates.
For sensitive communications, such as employee terminations, the medium must be carefully chosen. A face-to-face meeting might be more suitable than an email to ensure respect for the individual involved.
Financial considerations play a critical role in communication strategies. A company may opt for virtual meetings to reduce travel costs, especially if the interaction involves stakeholders across different regions.
The necessity for timely communication is paramount. Stakeholders need to receive information promptly to react and adjust their actions accordingly. Depending on the urgency, different communication methods may be appropriate, such as phone calls for immediate feedback.
Obtaining feedback is vital for effective communication. Businesses should ensure that communication is accurate to avoid misunderstandings and encourage open channels for feedback, such as regular updates and responses to queries from stakeholders.
Additionally, businesses must consider legal requirements and the availability of technology in their communications.
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