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The popularity of mass participation events such as the “Regeneron Great Limerick Run” have dramatically increased in recent years - Leaving Cert Physical Education - Question 15(a) - 2022
Question 15(a)
The popularity of mass participation events such as the “Regeneron Great Limerick Run” have dramatically increased in recent years. Describe two opportunities that ... show full transcript
Worked Solution & Example Answer:The popularity of mass participation events such as the “Regeneron Great Limerick Run” have dramatically increased in recent years - Leaving Cert Physical Education - Question 15(a) - 2022
Step 1
Opportunity 1: Increased Brand Visibility
Answer
Mass participation events like the Great Limerick Run provide an excellent platform for businesses to increase their brand visibility. Companies can sponsor events or set up booths to showcase their products and services to a large audience. This exposure can lead to increased sales and brand recognition, as participants and spectators engage with the brand during the event.
Step 2
Opportunity 2: Networking and Partnerships
Answer
These events often attract participants and businesses from various sectors, creating opportunities for networking and collaboration. Businesses can form partnerships with other organizations, participate in multi-brand promotions, and connect with potential clients or collaborators, fostering growth and innovation within their industry.