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6.1 Define the term target market - NSC Consumer Studies - Question 6 - 2022 - Paper 1
Question 6
6.1 Define the term target market. 6.2 Give the purpose of product specifications. 6.3 Give THREE reasons for the packaging of products. 6.4 Explain why an entrep... show full transcript
Worked Solution & Example Answer:6.1 Define the term target market - NSC Consumer Studies - Question 6 - 2022 - Paper 1
Step 1
Step 2
Give the purpose of product specifications.
Answer
The purpose of product specifications is to ensure that products meet the expectations in terms of appearance and quality. This consistency helps customers know what to expect and serves to protect the product from damage or deterioration.
Step 3
Give THREE reasons for the packaging of products.
Answer
- To protect the product from damage and deterioration during transportation and storage.
- To provide information for use and preparation that informs consumers about the product.
- To distinguish the product from competitors and attract consumer attention.
Step 4
Explain why an entrepreneur should keep a workplace tidy.
Answer
Keeping a workplace tidy enhances productivity and safety. It makes work processes faster and helps maintain a hygienic environment. Moreover, a clean workspace also gives a positive impression to clients and ensures a conducive working atmosphere.
Step 5
Step 6
Explain how the young entrepreneur applied the following factors when choosing a product for her small-scale business.
Answer
(a) Financial resources
She utilized the R350,00 government grant to start her business.
(b) Work space
She operated her business from her parents' garage, making use of the available space.
(c) Raw materials
She sourced old wooden boards and scrap tyres to cover her furniture, ensuring the use of low-cost raw materials.
(d) Human skills
She developed her skills by watching YouTube videos, which helped her learn how to make furniture.