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4.1 Define the term brand piracy - NSC Consumer Studies - Question 4 - 2022 - Paper 1
Question 4
4.1 Define the term brand piracy. Brand piracy occurs when a product is given a name that is similar to that of a well-known brand deliberately so that consumers ma... show full transcript
Worked Solution & Example Answer:4.1 Define the term brand piracy - NSC Consumer Studies - Question 4 - 2022 - Paper 1
Step 1
Define the term brand piracy.
Answer
Brand piracy is the unauthorized use or imitation of a protected brand or trademark. This can manifest through the presentation of products that are deceptively similar to well-known brands, aiming to confuse consumers into believing they are buying the original.
Step 2
Explain how economic factors will influence fashion changes.
Answer
Economic factors significantly influence fashion trends. When people have disposable income, fashion tends to thrive, attracting more sales and leading to rapid changes in style. Conversely, during times of economic downturn, consumers prioritize essential expenses, resulting in fewer purchases of new clothing. Reduced income leads to slowed fashion trends, as individuals spend less on fashion-related items. Therefore, the overall economic climate directly translates to the vibrancy and evolution of fashion.
Step 3
Step 4
Explain what happens to fashion during the stage identified in QUESTION 4.3.1.
Answer
During the peak stage, fashion is produced in large quantities and experiences high sales. This phase is characterized by widespread popularity, where a large segment of the population adopts the fashion trend. Availability increases significantly, with the fashion being sold in many stores, leading to intensified advertising efforts by retailers to promote the collection.
Step 5
Discuss the interrelationship between quality and price when buying clothes for the world of work.
Answer
In the context of work attire, quality and price are closely interrelated. Generally, higher-priced clothing tends to offer better quality and durability, resulting in a longer lifespan. While expensive pieces require a larger initial investment, they can be more cost-effective over time due to their longevity. On the other hand, cheaper garments often compromise on quality, leading to a shorter life span and necessitating more frequent replacements. Thus, investing in quality work clothes can yield savings in the long run.