5.1.1 Explain how the use of imagery and layout/composition in the poster in FIGURE J above emphasises the message of the poster. 5.1.2 Write TWO separate essays (at least ONE page each) in which you discuss the work of ONE contemporary South African designer/design group AND ONE contemporary international designer/design group that addresses sociocultural issues in their work. Refer to the following in your essay: - Name of the designer/design group and ONE design product - Sociocultural concerns addressed in their aims and/or design processes - Explain how the design example/product of your chosen designer/design group addresses the sociocultural issue(s) You may NOT refer to any designer(s)/design group(s) that you have discussed previously or design examples used in this question paper.

NSC Design Design in a Socio-Cultural/Environmental Context: 5.1.1 Explain how the use of ima

5.1.1 Explain how the use of imagery and layout/composition in the poster in FIGURE J above emphasises the message of the poster - NSC Design - Question 5 - 2023 - Paper 1

Question 5

5.1.1-Explain-how-the-use-of-imagery-and-layout/composition-in-the-poster-in-FIGURE-J-above-emphasises-the-message-of-the-poster-NSC Design-Question 5-2023-Paper 1.png

5.1.1 Explain how the use of imagery and layout/composition in the poster in FIGURE J above emphasises the message of the poster. 5.1.2 Write TWO separate essays (a... show full transcript

Worked Solution & Example Answer:5.1.1 Explain how the use of imagery and layout/composition in the poster in FIGURE J above emphasises the message of the poster - NSC Design - Question 5 - 2023 - Paper 1

Step 1

5.1.1 Explain how the use of imagery and layout/composition in the poster in FIGURE J above emphasises the message of the poster.

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Answer

The poster uses striking imagery to convey a powerful message against drug use. A young man is depicted trapped in a syringe, symbolizing the helplessness and entrapment that can result from drug addiction. This imagery is powerful as it visually represents the dangers associated with drugs, creating an emotional response in the viewer.

The layout of the poster enhances this message by using a strong central focus on the syringe, making it immediately eye-catching. The text "DON'T GET TRAPPED" sits prominently, urging immediate action against drug use. The color scheme of dark and vibrant reds adds to the urgency and danger associated with the topic, while the clear and bold font ensures the message is readable even from a distance. Overall, the composition utilizes principles such as contrast and focus to guide the viewer’s eye and emphasize the poster's warning effectively.

Step 2

5.1.2 Write TWO separate essays (at least ONE page each) in which you discuss the work of ONE contemporary South African designer/design group AND ONE contemporary international designer/design group that addresses sociocultural issues in their work.

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Answer

Essay on a Contemporary South African Designer

Designer/Design Group: The Woza Moya Project

The Woza Moya project supports rural crafters in South Africa, focusing on empowerment through design. It addresses sociocultural concerns by providing skills training and market access to artisans. The project emphasizes economic sustainability and social welfare, showing a commitment to uplifting the community through practical measures.

In their work, the project has produced various crafts, including the well-known 'Print Tube Necklace.' This design exemplifies how intricate cultural practices can influence contemporary jewelry, marrying traditional craftsmanship with modern aesthetics. Woza Moya actively addresses issues such as poverty and access to education for rural artisans, thereby fostering a sense of community empowerment.

Essay on a Contemporary International Designer

Designer/Design Group: JAAI Architects

JAAI Architects focuses on sustainable urban design, significantly addressing sociocultural concerns in their projects. Their work on the "Kondi-Rood Ladders" project highlights the importance of inclusive spaces that cater to diverse community needs. This design introduces play areas in urban settings, fostering community interaction and promoting healthy living.

The project demonstrates how architecture can influence social dynamics by creating environments that encourage children and families to engage in recreational activities. Furthermore, JAAI's sensitivity to the historical and cultural context behind their designs emphasizes respect for local traditions, thus integrating sociocultural awareness into contemporary architecture. By addressing these issues, the firm exemplifies how design can contribute positively to social change.