The owner of a small company wishes to establish whether advertising in a regional newspaper is effective - NSC Mathematics - Question 1 - 2023 - Paper 2
Question 1
The owner of a small company wishes to establish whether advertising in a regional newspaper is effective. The table below shows the amount spent on advertising and ... show full transcript
Worked Solution & Example Answer:The owner of a small company wishes to establish whether advertising in a regional newspaper is effective - NSC Mathematics - Question 1 - 2023 - Paper 2
Step 1
Determine the equation of the least squares regression line for the data.
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Answer
To determine the least squares regression line, we need to fit a linear equation of the form
y=a+bx, where y represents sales and x represents advertising spending.
Using the formulas for a and b:
1.1 Calculate the slope (b):
b = rac{n( ext{Sum of } xy) - ( ext{Sum of } x)( ext{Sum of } y)}{n( ext{Sum of } x^2) - ( ext{Sum of } x)^2}
2.1.1 Calculate the y-intercept (a):
a = ar{y} - b ar{x}
The resulting linear equation is y=1730.22+13.96x.
Step 2
Predict the sales for a year in which the company will spend R28 500 on advertising.
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Answer
Using the regression equation generated: y=1730.22+13.96(28500)
Calculate:
y=1730.22+396.78imes28500=399599.64
The predicted sales for R28 500 spent on advertising is approximately R399 599.64.
Step 3
Write down the correlation coefficient of the data.
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The correlation coefficient (r) for the data is calculated to be r=0.9800.
Step 4
Describe the association between the amount spent on advertising in the regional newspaper and the sales of this company.
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There is a very strong positive correlation between the amount spent on advertising and sales. As advertising spending increases, sales tend to increase significantly.